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Tip #05: Protect your content |
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Affiliate Marketing Tips -
General Affiliate Marketing Tips & Advice
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Saturday, 05 April 2003 |
The importance of unique contentDo you know what item is most important when you are trying to make money through the internet? It’s your CONTENT! Sure, unless you are in the business of selling your content, it’s not the content that directly provides your income, BUT bad content will not encourage good customers to visit your site. Good content, on the other hand, will attract new and returning customers alike. So it’s a great way to begin a targeted advertising campaign.
When you place high quality optimized content on your website, your site is frequently spidered by the major search engines. This earns you rank on the search engine results pages. And, when people search on related keywords they are directed to your site. How’s that for a simple way to get traffic for your site? Most would agree that it’s a great idea in theory. But there’s a problem. Most people cannot necessarily just sit down and quickly generate a lot of unique, high quality content for their site. This often leads to people stealing content from other sites. Yes, this is copyright infringement – but that doesn’t mean it isn’t happening every day.
Indigo Stream Technologies has developed the Copyscape system at http://www.copyscape.com so that it is possible for content owners to determine if someone is stealing their content. They developed the program because they realized the need.
In order to see if anyone is stealing YOUR content, enter your URL on the copyscape.com page today and take back your content!
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